Your Sales Team Is Bleeding Money

July 9, 2025 | Start.Pivot.Grow.

3 Building Blocks for Effective Selling

Your sales team probably doesn't know the difference between sales tactics, techniques, and approaches. And it's costing you.

I just worked with Sarah, a tech CEO whose team went from 18% to 34% close rates in 6 months. Her secret? She stopped throwing random tactics at prospects and started using proven systems.

The problem most entrepreneurs have:

• Confusing tactics (daily actions) with techniques (systematic methods)

• Using outdated "smile and dial" when 67% of buying happens digitally

• Training once then wondering why nothing sticks (87% gets forgotten in 30 days)

3 Building Blocks of Effective Selling

What actually works:

✅ Evidence-based methodologies like SPIN Selling

✅ Systematic training with ongoing reinforcement

✅ Understanding modern buyer psychology

Sarah's results? $2.1M additional revenue in year one.

I documented her entire process in a detailed case study with week-by-week implementation steps, specific frameworks, and the 48-hour action plan she used. We used the business tech software KPIXAI to build the sales strategy and financial model.

Grow: A 7-Step Plan to Take Your Business from 6 to 7-Figures

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Read the full breakdown here →

Q4 is crunch time. Every day you wait is money walking out the door.

What's your biggest sales challenge right now? Hit reply - I read every response.

Your friend in business,

Cynthia

2025 Digital Business Growth Strategy Planner

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P.S. Know another entrepreneur struggling with sales? Forward this. Sometimes the best help we can give is a roadmap out of confusion.

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Start.Pivot.Grow. is a business acceleration program created to fuel equitable economic development by supporting small to midsize businesses through results-driven business education, technical assistance, and access to capital.